Monday, April 24, 2017

The Google Play Awards are returning to Google I/O


Posted by Purnima Kochikar, Director, Apps and Games Business Development, Google Play







Drum roll please! The Google Play Awards are back again this year and will take place Thursday, May 18th at 6:30pm (Pacific Time) during Google I/O, our annual developer festival.



The annual ceremony is a great opportunity for the industry to recognize outstanding developers that continue to set the bar for quality apps and games showing a passion for driving innovation and adoption of new platforms and user experiences.



This year we'll be honoring partners across 12 award categories, some familiar and some new. Nominees were selected much like last year by cross-functional teams throughout Google who work hand-in-hand with the relevant categories and product areas. While category specific criteria can be found below, the common requirements across all categories focused on high star rating, technical performance and freshness, requiring a launch or major update since April 2016. The winners of each category will be announced at Google I/O in May.



The full list of categories and nominees are below and can also be found at g.co/play/GPA2017:


Standout Indie





Games from indie developers that focus on artistic design, gameplay mechanics and overall polish. And the nominees are�� 




Awards category: Standout Indie







Standout Startup






Apps from new developers that offer a unique experience while achieving strong organic install growth. And the nominees are��




Awards category: Standout Startup







Best Android Wear Experience





New wear 2.0 apps offering great design, user delight and functionality. And the nominees are�




Awards category: Best Android Wear Experience







Best TV Experience





Apps or games leveraging innovative features for the large-screen format while providing an immersive and intuitive experience. And the nominees are�





Awards category: Best TV Experience








Best VR Experience





Highly engaging and immersive experience with optimal use of Daydream UI. And the nominees are�




Awards category: Best VR Experience







Best AR Experience





Apps or games harnessing the creative and imaginative technology of AR. And the nominees are�




Awards category: Best AR Experience







Best App for Kids





Apps or games with family friendly design that encourage creativity, exploration and education. And the nominees are�




Awards category: Best App for Kids







Best Multiplayer Game





Games built to connect gamers in competitive and engaging multiplayer experiences. And the nominees are�






Awards category: Best Multiplayer Game







Best App





A true representation of beautiful design, intuitive UX and high user appeal. And the nominees are�





Awards category: Best App








Best Game





Games with strong mechanics, stellar graphics and strong engagement and retention tactics. And the nominees are...




Awards category: Best Game







Best Accessibility Experience





Apps or games enabling device interaction in an innovative way that serves people with disabilities or special needs. And the nominees are�




Awards category: Best Accessibility Experience







Best Social Impact





Apps that creates meaningful social impact for a broad spectrum of people around the world. And the nominees are�




Awards category: Best Social Impact






Join us live at the ceremony May 18th at 6:30 pm PDT at Google I/O or via the live stream to see who wins.






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